How to find relevant streamers and youtubers for your game

When promoting your game, finding the right streamers to contact is key to increasing the chances that they’ll play it and help you gain visibility. By following this strategy, my first game (The Ouroboros King) reached over 4.5 million views on YouTube. In this post, I’ll walk you through my methodology to identify the most… Continue reading How to find relevant streamers and youtubers for your game

How to email streamers to get your game covered

Hi, I’m Oriol, and in February 2023 I launched The Ouroboros King (a chess roguelike). Its success allowed me to quit my job and become a full-time indie developer. The most important external factor for the game’s commercial success was getting covered by content creators, reaching over 4.5 million views on YouTube. In this post,… Continue reading How to email streamers to get your game covered

The Ouroboros King, 1-year post mortem

On February 27th, I celebrated a year since the release of The Ouroboros King. I’ll use this opportunity to share some of the numbers and analyze the value and efficiency of my actions. I also wrote a post-mortem concerning the game’s development and release. Results Steam: iOS (released in November): Android (released in November): Costs:… Continue reading The Ouroboros King, 1-year post mortem

How much should you pay streamers to play your game?

Having a streamer play your game is probably the most effective way to market your game. One way to increase the odds of this happening is by sponsoring them. But how much should you pay a streamer to play your game while still making money? In this post, I’ll analyze sales data from periods when… Continue reading How much should you pay streamers to play your game?

The Ouroboros King, development post mortem

This post will be a summary of how I developed The Ouroboros King, a chess roguelike, and my first commercial game. The post will cover development until its release, including planning, marketing, and coding. I will cover what happened post-release in a future post. I initially wrote a “more narrated” post but it felt too… Continue reading The Ouroboros King, development post mortem

The Ouroboros King, the item system update

Hi everyone, during the last few weeks I’ve been on vacation, which has allowed me to spend a lot of time adding more content to the game. Since the previous update, I’ve added: With all of this, I am very happy with the demo in terms of gameplay. But there are still many visual improvements… Continue reading The Ouroboros King, the item system update